Portfolio
Cellartek 2023 Harvest T-shirt Graphic Design

2023 Wine Harvest T-shirt

Celebrate the culmination of another fruitful grape harvest and show your appreciation for the wine industry’s hard work with Cellartek’s latest commemorative t-shirt.

Read More »
Sinister 7 Ultra — a race that may be the greatest challenge of your life

Sinister 7 Ultra

The Sinister 7 Ultra Trail Marathon’s jersey features a Raven Theme and the inspiring slogan “Rise from the dirt.” As an embodiment of determination, the

Read More »
On Trend

Let's Talk Social

Adoption of electric motorcycles
Let's Talk Business Marketing
Scott Davis

The adoption of Electric Motorcycles

Recent research studies regarding the adoption of Electric Motorcycles (EM’s) concern themselves less about engines and horsepower and more about technology, affordability, and social influence[1]. With the global electric and Scotter Market estimated CAGR of 17.22% and increasing value of US$ 21.2 BN to US$103.45 BN from 2021- 2031[2], the question arises: Are the legendary British motorcycle manufacturers such as Norton, Triumph, and Royal Enfield developing electric motorcycles without the marketing and branding due diligence that perhaps is deserved.

Read More »
Social
Scott Davis

Twilight, Twible or Twinsight

The three comments below were the first customer reviews I found on iTunes regarding the 2008 release of Twilight. If these were reviews for a restaurant and we read them, we would probably never consider going there. But as we all know, unless we have been sleeping under a rock, the second movie of the Twilight franchise, “New Moon”, has just reached all-time box office record history. A movie costing a mere $50 million to produce took in $200 million on its opening night.

Twilight…hmm…

Read More »
Let's Talk Business Marketing
Scott Davis

Navigating the Meta News Ban in Canada: A Personal Perspective

Prepping for the radio segment led me to fact-checking the latest news updates, only to notice something puzzling: Instagram and Facebook were void of any local news feeds. Instead, my Instagram feed was filled with posts from those I followed who bravely ventured into the outskirts to report on the unfolding events.

And so, the question arose: Why were these platforms seemingly devoid of vital news information during such a crucial time?

Read More »
No more posts to show