Kids find some of these 5-minute clips more informative than their textbooks. Some kids have even been found to be online teaching themselves subjects unavailable at school.
But the question has to be, are YouTube Videos a reliable form of education? Is the content verified? Is it valid? How do you know the good ones from the bad ones?
A client called, excitedly sharing that a major sponsor for our upcoming event was extremely pleased with “everything so far”. By the tone of voice, you know that feeling when you’re waiting for that one little word to change the course of the conversation. That word is the inevitable “but.” Doesn’t it seem ironic how frequently sentences conclude with that seemingly small yet powerful word, introducing a twist that can throw off a day or a week? This customer delivered “but” would set me back two days of invested work.
Recent research studies regarding the adoption of Electric Motorcycles (EM’s) concern themselves less about engines and horsepower and more about technology, affordability, and social influence[1]. With the global electric and Scotter Market estimated CAGR of 17.22% and increasing value of US$ 21.2 BN to US$103.45 BN from 2021- 2031[2], the question arises: Are the legendary British motorcycle manufacturers such as Norton, Triumph, and Royal Enfield developing electric motorcycles without the marketing and branding due diligence that perhaps is deserved.