THOUGHTS & IDEAS

Creative ideas, observations and things worth talking about

Not everything I think about fits neatly into branding, packaging or web design. This is where I share ideas from work and everyday life—drinks, design, technology, travel, sustainability, business and the occasional thing that simply makes me stop and think.

Yesterday, walking through the Pump Room Gardens in Leamington Spa, I stumbled upon their EcoFest 2023 day activities, advertised as – ‘learn more about how you can decrease your carbon footprint, increase your healthy eating & step outside more to explore beautiful local green spaces. Good for us, good for the planet.’

Sep 3, 2023
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Latest ideas

Reflections, updates and design philosophy from the studio.

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  • Life & Observations

I am Canadian

Well, my name may not be Joe, but last week after living here in Kelowna for 21 years, I took the Canadian Citizenship oath with 47 other New Canadians from over 24 Countries, a genuinely international social event.
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  • Technology & Culture

Week 18-Crying out for content

The latest report from the Pew Research Center's Project for Excellence in Journalism, "New Media, Old Media findings." More than 99% of the stories linked to blogs came from legacy outlets such as newspapers and broadcast networks. And just four - the BBC, CNN, the New York Times and the Washington Post- accounted for 80% of all links."
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  • Life & Observations
What’s in a name anyway?

What’s in a name anyway?

So throw out that old tradition of naming your child after the great grandfather (George) or Religious Saint (Paul), or hey, even after the place you conceived the child (Vegas).
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  • Technology & Culture

Week 17-Is Learning Old School?

Kids find some of these 5-minute clips more informative than their textbooks. Some kids have even been found to be online teaching themselves subjects unavailable at school. But the question has to be, are YouTube Videos a reliable form of education? Is the content verified? Is it valid? How do you know the good ones from the bad ones?
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  • Technology & Culture

Is the net still too expensive?

Only 56 per cent of households with incomes of $30,000 or less use the internet, why? Are Canadian Internet service providers charging a premium for such an invaluable service? Do you have thoughts?
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  • Technology & Culture

Week 16 – Ego addict or Integrity?

Do we really need a million sheep following us, or do we need a few good friends? Is Social Media just a Big Ego Boost, or does it have merit?
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These are simply the things I notice.

Some relate directly to my work. Others are ideas, experiences or questions that stay with me. They might begin with a bottle, a website, a conversation, a journey or something unexpected that makes me look twice.

I have spent more than 30 years creating, learning and figuring things out. This is where I share some of that thinking without pretending that every observation needs to become a marketing lesson.

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Did something here make you think?

Whether you agree, disagree or have an idea of your own, I am always interested in a good conversation.

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